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Breast Cancer Awareness Month: Bally's Stands United Nationwide in the Fight Against Breast Cancer

Providence, RI (October 31, 2024) - Bally's Corporation, a global casino-entertainment company, was proud to announce its unwavering support for Breast Cancer Awareness Month.

Throughout the month of October, Bally's properties across the country came together to stand united with those battling cancer, celebrated survivors, and honored those we lost. With a range of initiatives and events, Bally's made a difference in the fight against breast cancer.

Bally's Dover proudly participated in the "Real Men Wear Pink" campaign. Vice President and General Manager, Nick Polcino, along with dedicated Directors, donned their pink attire to raise awareness and encourage the community to join in this vital cause. Bally's Dover was also honored to be a sponsor of the Delaware Breast Cancer Coalition, supporting their upcoming gala in the first quarter of 2025.

Image: Bally's Dover

Bally's Atlantic City team members wore pink and participated in the Making Strides Walk in Ocean City, NJ.

Image: Bally's Atlantic City

Bally's Quad Cities employees raised funds for Gilda's Club of Quad Cities by donning jeans and pink attire. To showcase their support, Bally's also distributed pink breast cancer awareness bracelets.

In Rhode Island, Bally's participated in the Making Strides Against Breast Cancer Walk in Providence. Bally’s Lincoln proudly hosted heir annual Zumbathon event, raising over $3,000 for a worthy cause! This year, the proceeds supported their dedicated team members currently battling cancer through their Employee Sunshine Fund. 

Image: Bally's Evansville (L) Vicksburg (C) Chicago (R)

Bally’s Evansville, Bally’s Vicksburg, Bally’s Chicago Casino, Bally’s Shreveport, Hard Rock Hotel & Casino Biloxi joined the cause by dressing in pink to create awareness for Breast Cancer Awareness.

Bally's Casino & Resorts nationwide including Bally’s Black Hawk, Bally’s Lake Tahoe, Bally's Golf Links at Ferry Point and Bally’s Kansas City all participated in the annual Pink Your Drink campaign in partnership with Teremana Tequila, Cointreau, and American Beverage Marketers. Throughout October, Bally's properties featured two specially crafted beverages: the Pink Your Drink Margarita and the Pink Your Drink Mocktail. For every Pink Your Drink cocktail or mocktail sold, each participating Bally's property donated $1 to the American Cancer Society (ACS). The total amount raised has yet to be announced.

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Image: Bally's Pink Your Drink

Breast Cancer Awareness Month is a time to come together and make a difference. Bally's Corporation is proud to support this vital cause and remains committed to improving the lives of those affected by breast cancer.

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About Bally’s Corporation

Bally's Corporation is a global casino-entertainment company with a growing omni-channel presence. It currently owns and manages 15 casinos across 10 states, a golf course in New York, a horse racetrack in Colorado, and has access to OSB licenses in 18 states. It also owns Bally's Interactive International, formerly Gamesys Group, a leading, global, online gaming operator, Bally Bet, a first-in-class sports betting platform, and Bally Casino, a growing iCasino platform.

With 10,600 employees, the Company's casino operations include approximately 15,300 slot machines, 580 table games and 3,800 hotel rooms. Upon completing the construction of a permanent casino facility in Chicago, IL. Bally's will own and/or manage 15 casinos across 10 states. Bally’s also has rights to developable land in Las Vegas post the closure of the Tropicana. It shares trade on the New York Stock Exchange under the ticker symbol "BALY".

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