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Hard Rock Beach Set to Open at Hard Rock Hotel & Casino Atlantic City Memorial Day Weekend 2024

Atlantic City, NJ (April 15, 2024) Hard Rock Hotel & Casino Atlantic City has announced a new beach experience scheduled to open Memorial Day Weekend. Open to hotel guests and Unity Card members, the new Hard Rock Beach Experience will offer patrons a beautiful seaside retreat complete with lounge chairs, umbrellas, and beverage service.

Additionally, Hard Rock guests will be able to enjoy the summer season with a new outdoor venue, The Terrace. Located on the second level of the resort with breathtaking views of the Atlantic Ocean and the Steel Pier’s iconic Ferris wheel, The Terrace will feature live entertainment, specialty cocktails plus a delectable seasonal menu.

“The beach is one of our most precious resources and our team has gone above and beyond to preserve it,” said Hard Rock Atlantic City President George Goldhoff. “Providing beachfront amenities to our guests this summer is a top priority and we are excited to unveil our oceanfront experiences Memorial Day Weekend.”

Along with the new outdoor amenities, Hard Rock Atlantic City is gearing up to host A-list entertainment throughout the season. Scheduled performers include Mötley Crüe May 3 and 4, Kelly Clarkson May 10 and 11, Snoop Dogg June 1, Kesha July 3, Chelsea Handler & Matteo Lane Aug. 10, Miranda Lambert Aug.31 and more.


Hard Rock Hotel & Casino Atlantic City

With the legendary Atlantic City Boardwalk as its backdrop, Hard Rock Hotel & Casino Atlantic City has become Atlantic City’s go-to entertainment destination. The property features an award-winning gaming floor that offers 2,425 slots, 130 table games, and a dedicated Sportsbook. Boasting more than 15 food and beverage offerings, guests are able to enjoy fine dining at Council Oak Steaks & Seafood, Kuro, and Il Mulino, to casual fare at Hard Rock Cafe, YOUYU Noodle Bar, Sugar Factory and Fresh Harvest Buffet. The music-inspired resort offers guests a glimpse into the world’s most valuable and largest music memorabilia collection, along with services from Rock Spa® & Salon, which offers rhythm and music inspired treatments like the Soul Survivor Massage. With more than 150,000 square feet of meeting and event space, Hard Rock Atlantic City can fit any bill from intimate board meetings to large-scale conferences. For more information or to book your stay, please visit hardrockhotelatlanticcity.com.


About Hard Rock®

Hard Rock International (HRI) is one of the most globally recognized companies with venues in over 70 countries spanning 309 locations that include owned/licensed or managed Hotels, Casinos, Rock Shops®, Live Performance Venues and Cafes. HRI also launched a joint venture named Hard Rock Digital in 2020, an online sportsbook, retail sportsbook and internet gaming platform. Beginning with an Eric Clapton guitar, Hard Rock owns the world’s largest and most valuable collection of authentic music memorabilia at more than 88,000 pieces, which are displayed at its locations around the globe. Hard Rock Hotels has been honored by J.D. Power’s North America Hotel Guest Satisfaction Study as the number one brand in Outstanding Guest Satisfaction for two consecutive years, and among the top Upper Upscale Hotels for four consecutive years. HRI became the first privately-owned gaming company designated a U.S. Best Managed Company by Deloitte Private and The Wall Street Journal in 2021 and has since been honored threefold. Hard Rock was also honored by Forbes among the World’s Best Employers, as well as Best Employers for Women, Diversity and New Grads and a Top Large Employer in the Travel & Leisure, Gaming, and Entertainment Industry. In the 2022 Global Gaming Awards, Hard Rock was named Land-Based Operator of the Year for the second time in four years. Hard Rock International currently holds investment grades from primary investment-grade rating agencies: S&P Global Ratings (BBB) and Fitch Ratings (BBB). For more information on Hard Rock International,